基于机器学习PAI实现精细化营销-阿里云大学

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我的大学

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阿里云大学

共建云计算生态

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￥68

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2次考试机会

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1 购买认证 2 学习课程/在线实验 3 在线考试 4 领取电子证书

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课程学习

购买认证包后，才可学习全部课程，其中每个在线实验有两次参与机会，学习会消耗实验次数，请您注意控制时间及使用次数。

01

什么是精细化营销

介绍什么是精细化营销，精细化营销的实现方法和流程。

免费试听

02

精细化营销的案例

通过一些实际的企业案例介绍精细化营销给企业带来的价值。

免费试听

03

精细化营销的实现技术

介绍常见的实现精细化营销的技术，以及本课程中用到的机器学习算法。

开始学习

04

阿里云机器学习平台PAI介绍

介绍阿里云机器学习PAI的特点、支持的算法、应用场景和使用流程。

开始学习

05

阿里云机器学习平台PAI基本操作演示

演示机器学习PAI的基本操作，通过PAI实现一些基本的数据分析。

开始学习

06

使用PAI实现精细化营销

介绍项目背景，结合CRISP-DM流程讲解项目的实施步骤和关键技术。

开始学习

07

【在线实验】机器学习实现精细化营销

本实验指导用户模拟某公司通过客户分群实现精细化营销，通过机器学习的归类算法实现客户分群。

进入实验